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                  Review 
                    by Kozo: | 
                   
                           
                      The man with the tan, popular actor Louis Koo, takes on 
                      producing duties with Naked Ambition, an entertaining 
                      but problematic look at Hong Kong's sex industry. Based 
                      on the true-life exploits of co-writer Frankie Chung Kin-Keung, 
                      the film details the rise of two guys (played by Koo and 
                      Eason Chan) from lowly editors at a magazine to kings of 
                      the local porn industry. Along the way there's laughs, jabs 
                      at the porn industry, digs at their consumers, appearances 
                      by some comely Hong Kong actresses, occasional no-name skin, 
                      and then a final dip into the conflicts and moral issues 
                      that might arise from running your own porn empire. That's 
                      where Naked Ambition eventually derails. Directors 
                      Dante Lam and Chan Hing-Kai (who also co-wrote) let their 
                      film degrade from a potential satire into a pandering comedy-drama 
                      that touts the strength of brotherhood. Huh? 
                           John (Chan) and Andy (Koo) 
                      are two comic section editors for a local publication who 
                      get downsized unceremoniously. They join forces with some 
                      of their former colleagues to publish their own magazine, 
                      and use the savings of Andy's sweetheart girlfriend Pamela 
                      (the ever-charming Cherrie Ying) to fund the enterprise. 
                      Still, their first efforts aren't so well received, so they 
                      turn to the lowest common denominator: porn. With the bottom 
                      line as their guide, they decide to mimic Japanese sex guides 
                      and create their own inside look at Hong Kong's underground 
                      sex culture. The attempt turns out to be a success, and 
                      soon they start their way up the industry's food chain. 
                      They become a couple of guys who can make or break the fortunes 
                      of prostitutes, massage parlors, and gentleman's clubs across 
                      the territory, and as a result find an extreme amount of 
                      popularity. Before too long they're the toast of their particular 
                      niche market. 
                           The details of John and Andy's 
                      rise from nobodies to porn superpowers are actually telling 
                      and quite funny. After publishing a negative review of a 
                      particular establishment, they're approached by triads (led 
                      by Tats Lau) who are unhappy with how they were rated. Some 
                      of the prositutes Andy and John profile become celebrities 
                      after seeing print. One (Jo Koo) gets lazy and resorts to 
                      using a stand-in, meaning complaints to the magazine that 
                      they're falsely informing their readers. Another (Josie 
                      Ho) gets high marks for her fellatio technique, which leads 
                      to more business than her jaw can handle. While off-color 
                      and sometimes tasteless, the jokes lampooning the sex industry 
                      do entertain in a self-deprecating, dirty sort of way. 
                           But random observations about 
                      the wacky life in the porn business can only get you so 
                      far. Our heroes(?) do make it big, but what are the repercussions 
                      on their personal lives? Andy has the innanely supportive 
                      Pamela at home for him, and John has steady girlfriend Fanny 
                      (Denise Ho), who also works for the magazine. Given the 
                      fact that they're red-blooded males who rub elbows with 
                      sexually active AND alluring females every day, you'd expect 
                      SOMETHING to occur. Which it does. John and Andy may not 
                      intend on straying from their significant others, but they 
                      eventually do with sometimes pronounced glee. Look at it 
                      this way: if you set some kids loose in a candy shop, THEY 
                      WILL eat the candy. The morality of their business always 
                      seems to be etched in stone, i.e. the guys are doing it 
                      for the money. But, when your daily business leads you into 
                      personally compromising positions, something's gotta give. 
                           Something does give, though 
                      it's not John and Andy. Their personal lives take hits, 
                      but those losses are lingered on with only the bare minumum 
                      of attention. More attention is given to what happens between 
                      John and Andy, which is the usual rivalry one would expect 
                      from two buddies who make it big. Andy has always been the 
                      top man, and eventually John chafes at being second banana. 
                      The two fight, part ways, and eventually meet once again, 
                      but by the time all that happens, one has to wonder: is 
                      this why we're watching this movie? To witness the affirmation 
                      of friendship between two guys who let their libidos ruin 
                      their personal lives, when frankly they should be given 
                      good beatings? Naked Ambition never seems to moralize, 
                      but the picture it paints isn't very comforting. Basically, 
                      these two heels regularly cheat on their better halves, 
                      the result of which is heartache (Andy eventually realizes 
                      that Pamela is the one he really loves) or even more lies 
                      (John lies bold-faced to Fanny about his straying ways). 
                      Then they take out their problems on each other, kiss and 
                      make up, and we're supposed to be happy? 
                           Granted, not every movie should 
                      be a family-friendly counsel on how to run our lives the 
                      prescribed Christian way, but the filmmakers do their audience 
                      a disservice by routinely running away from any and all 
                      tough conflicts. Louis Koo's Andy is a slimy guy, but he's 
                      eventually given a pat on the back for his "integrity" 
                      in the ways of journalism. Likewise, Eason Chan's John gets 
                      away with adultery, and he's still supposed to be a great 
                      guy. That the two fellows remain friends is supposed to 
                      be the payoff of this two-hour commercial for the Hugh Hefner 
                      lifestyle, but shouldn't there be more at stake than the 
                      buddy-buddy relationship of two cheaters? Louis Koo and 
                      Eason Chan do play their roles with likable smarmy charisma, 
                      but that doesn't change the fact that they're total heels. 
                           With the above in mind, Naked 
                      Ambition ultimately comes off as somewhat superficial. 
                      It explores a ripe subject, but only milks some fun laughs 
                      out of it. At the very least the actresses turn in some 
                      fine supporting work. Josie Ho is impressive in a rather 
                      sordid role, and Jo Koo and Niki Chow are animated and sexy. 
                      It's a shame that the females are pushed behind the males 
                      in this story, because they're infinitely more likable than 
                      the guys leading the way. Where Naked Ambition fails 
                      is not in its fun factor, as it provides eye candy and dirty 
                      laughs for fans of the stars. Where it does fail is in its 
                      handling of the subject matter, which could have been so 
                      much more than a slight biopic celebrating the brotherhood 
                      of two bozos. Those themes shouldn't be surprising, as they've 
                      been shoehorned into nearly every film made by writer/director 
                      Chan Hing-Kai since 1996. Well enough is enough; someone 
                      should let him know that it's time to find some new material. 
                      (Kozo 2004) 
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